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AI requires Teams to Think Bigger: Building AI products at Airtable
In this episode of the 'Getting to Zero' podcast, we dive into the evolving landscape of product development with AI and LLMs. Our guest, Anthony Maggio, VP of Product Management at Airtable, shares insights on how AI is revolutionizing the software industry, the challenges faced in incorporating AI into products, and the importance of thinking big. Listen to Anthony discuss Airtable's approach to integrating AI, from new user onboarding to solving customer problems in novel ways. Discover the implications of AI for businesses and how Airtable is helping companies transform their processes. Don't miss this enlightening conversation!
[00:07:40] The Challenge of Implementing AI in Product Development
Anthony explains the main challenge Airtable faces in taking advantage of new AI tools and how it's changing their internal product development process.
[00:11:40] Shifting from Deterministic to Probabilistic Development
The conversation explores how AI development requires a more exploratory approach compared to traditional deterministic programming.
[00:13:00] Encouraging Teams to Think Bigger with AI
Anthony shares strategies for shifting team mindsets and encouraging broader thinking about AI possibilities in product development.
[00:15:40] Prototyping and Education in AI Product Development
Discussion on the importance of prototyping, education, and giving teams time to explore AI capabilities.
[00:24:20] Rapid Development of AI-Powered Products
Anthony highlights how Airtable's AI-powered "Co-builder" product was developed and launched in record time.
[00:28:20] Balancing AI Adoption with Traditional Development
The conversation touches on managing cognitive load for teams adopting AI while maintaining other engineering responsibilities.
[00:32:40] Human-in-the-Loop AI and Real-World Applications
Anthony explains the concept of human-in-the-loop AI and provides examples of how Airtable customers are using AI in marketing processes.
[00:35:00] Transforming User Onboarding with AI
Discussion on how AI can create "wow" moments in user onboarding and activation, using Airtable's Co-builder as an example.
[00:41:20] Bringing AI Earlier into the Product Development Process
Rory summarizes the importance of incorporating AI thinking earlier in the product development cycle and adopting a "slow down to speed up" approach for better results.
Brought to you by:
ZeroBlockers: Ensuring high-quality, fast product development as your business scales.
UXDX: Offering conferences, training, and content designed to bridge gaps between Product, UX, Design, and Development teams.
Where to Find Anthony Maggio
LinkedIn: https://www.linkedin.com/in/anthonymaggio/
Website: https://airtable.com
Where to Find Rory Madden:
Website: https://zeroblockers.com
Twitter: @roryuxdx
LinkedIn: https://linkedin.com/in/rorymadden
View all episodes
By Rory MaddenIn this episode of the 'Getting to Zero' podcast, we dive into the evolving landscape of product development with AI and LLMs. Our guest, Anthony Maggio, VP of Product Management at Airtable, shares insights on how AI is revolutionizing the software industry, the challenges faced in incorporating AI into products, and the importance of thinking big. Listen to Anthony discuss Airtable's approach to integrating AI, from new user onboarding to solving customer problems in novel ways. Discover the implications of AI for businesses and how Airtable is helping companies transform their processes. Don't miss this enlightening conversation!
[00:07:40] The Challenge of Implementing AI in Product Development
Anthony explains the main challenge Airtable faces in taking advantage of new AI tools and how it's changing their internal product development process.
[00:11:40] Shifting from Deterministic to Probabilistic Development
The conversation explores how AI development requires a more exploratory approach compared to traditional deterministic programming.
[00:13:00] Encouraging Teams to Think Bigger with AI
Anthony shares strategies for shifting team mindsets and encouraging broader thinking about AI possibilities in product development.
[00:15:40] Prototyping and Education in AI Product Development
Discussion on the importance of prototyping, education, and giving teams time to explore AI capabilities.
[00:24:20] Rapid Development of AI-Powered Products
Anthony highlights how Airtable's AI-powered "Co-builder" product was developed and launched in record time.
[00:28:20] Balancing AI Adoption with Traditional Development
The conversation touches on managing cognitive load for teams adopting AI while maintaining other engineering responsibilities.
[00:32:40] Human-in-the-Loop AI and Real-World Applications
Anthony explains the concept of human-in-the-loop AI and provides examples of how Airtable customers are using AI in marketing processes.
[00:35:00] Transforming User Onboarding with AI
Discussion on how AI can create "wow" moments in user onboarding and activation, using Airtable's Co-builder as an example.
[00:41:20] Bringing AI Earlier into the Product Development Process
Rory summarizes the importance of incorporating AI thinking earlier in the product development cycle and adopting a "slow down to speed up" approach for better results.
Brought to you by:
ZeroBlockers: Ensuring high-quality, fast product development as your business scales.
UXDX: Offering conferences, training, and content designed to bridge gaps between Product, UX, Design, and Development teams.
Where to Find Anthony Maggio
LinkedIn: https://www.linkedin.com/in/anthonymaggio/
Website: https://airtable.com
Where to Find Rory Madden:
Website: https://zeroblockers.com
Twitter: @roryuxdx
LinkedIn: https://linkedin.com/in/rorymadden