The Humans in the Loop Podcast

AI Sales, Douchebags & Black Sheep


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A brutally honest conversation about AI sales strategies as Heather Baker sits down with Aleasha Bahr, founder of Black Sheep Sales and author of Black Sheep Sales: How to Win More Sales Without Acting Like a Douchebag. 📘 Get Aleasha’s BRILLIANT book:https://amzn.to/3LoiYBcIn this conversation, Aleasha breaks down why traditional sales tactics are broken, manipulative, and quietly destroying trust. She explains what “douchebag sales” really looks like, how to identify nightmare clients before they drain your business, and why authenticity consistently outperforms pressure tactics.The discussion dives deep into the role of AI in sales, where it actually helps, where it absolutely fails, and why “personalisation at scale” is mostly a lie. Aleasha and Heather explore the idea of the anti-audience, how being controversial can clarify your positioning, and why the best sales strategies focus on fit, boundaries, and long-term relationships rather than chasing yeses at all costs.This interview is essential viewing for founders, sales leaders, and teams who want to improve sales conversion without sacrificing integrity, reputation, or their sanity.👤 Guest: Aleasha BahrFounder, Black Sheep Sales🌐 Website: https://aleashabahr.com/🔗 Explore the AI Edit to become a top 1% AI user and thinker:

https://www.theaiedit.ai/

And check out Heather Baker’s advice on building a sales strategy with AI https://www.thehumansintheloop.ai/p/you-can-sell-more-with-ai



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The Humans in the Loop PodcastBy Heather Baker