The martech landscape is changing fast—and AI is at the center of it. But with so many new tools launching every week, how do marketers know what’s worth their time? In this episode, we unpack the AI tools that are making a real impact for creative teams, media buyers, and marketing strategists—and where the tech is heading next.

We’re joined by:

• Scott Brinker (VP of Platform Ecosystem, HubSpot) – on how AI is augmenting marketing tech stacks
• Amélie Moritz (Technical Product Manager, StackAdapt) – on building Ivy, the AI assistant for advertisers