Airbnb Blueprint

AirBnb Gems from Marketing Masters with Claire and Terry Payne of XPlus Stays


Listen Later

Join Alex and Pooh for a marketing masterclass as they welcome marketing expert Claire Payne and property tradesman Terry Payne. Learn how to build your personal brand and social media presence in 2024 from marketing pro Claire. Plus, Terry shares invaluable do's and don'ts for your own property renovation projects. With decades of combined experience, Claire and Terry provide key strategies to level up your property game. Tune in for practical tips you can implement right away.

https://airbnbconsultant.co/ 

KEY TAKEAWAYS

  • Capture guests' contact info to market directly and build repeat business
  • Be consistent in posting valuable content daily rather than seeking quick virality
  • Surround yourself with others on the property journey to grow confidence
  • Property marketing requires evaluating what works; never rest on laurels
  • Achieve high guest ratings by leading with great service and experience
  • Make significant property improvements despite unforeseen costs and issues
  • Recognise challenges are common - no one feels happy and has "made it" all the time

BEST MOMENTS 

"You can't just go out and chuck stuff out there on a whim. You've got to have a bit of a plan."

"If we don't have emotions and feelings, we're psychopaths."

"Where else is better to invest your money than in property?"

"People buy from people. That will never change."

"It's not the Field of Dreams. It's not 'Build it and they will come.'"

ABOUT THE GUESTS

Claire and Terry Payne

XPlus Stays

Email [email protected]

Instagram @xplus_stays / @claire_xplus / @terry_xplus

Facebook https://www.facebook.com/xplusstays.serviced.accommodation

https://www.facebook.com/claire.payne.marketing

https://www.facebook.com/profile.php?id=100092587036666

 

HOST BIO

Alex & Pooh have built a portfolio of over 16 Serviced Accommodation Units and 10 Buy-To-Lets collectively over the last 5 years. 

This AirBnB Business has allowed each of them to create their own tailor made ‘lifestyle by design’.

Pooh chose to escape the corporate life as an electrical engineer instead to spend his time at home with his young and growing family, and Alex likes to spend most of his time in sunny Spain enjoying his love for road cycling or even hiking in the Tramuntana mountain ranges.

 

CONTACT US

Facebook - https://www.facebook.com/lifebeyondbroke

Instagram - https://www.instagram.com/lifebeyondbroke

TikTok - https://www.tiktok.com/@lifebeyondbroke

YouTube - https://www.youtube.com/@Lifebeyondbroke/

...more
View all episodesView all episodes
Download on the App Store

Airbnb BlueprintBy Alex Mannock