Hey everyone! This week on Numbers and Narratives, we have an exciting episode featuring Justin Crosby, the Head of CX at Tula Skincare. We delve into the crucial role of customer experience in omnichannel strategies and how Tula navigates the complexities of maintaining a consistent brand voice across diverse platforms like Amazon, Sephora, and Ulta.

Justin shares insights on the importance of understanding customer preferences in different channels, the power of a well-trained team, and the challenges of integrating AI into customer interactions. We also explore how Tula utilizes data and feedback from beauty advisors to refine their products and improve the overall customer journey.

Don't miss this episode packed with valuable advice for CX professionals and anyone interested in the evolving landscape of skincare retail. Tune in to learn more about how Tula is setting the bar for customer engagement and innovation!

Check out Tula Skincare: tula.com