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In this episode of Adtech Chat Insider, Dave and Debbie unpack the growing tension between AI and publishers in "AI's Impact on Publishers: Challenges and Solutions."
Drawing on insider discussions from senior adtech circles, they explore how AI-driven scraping is straining publisher infrastructure, undermining traffic value, and breaking the traditional search-for-traffic exchange. From 1.6 million scrapes in a day to emerging solutions like Monetisable Content Protocols and revenue-sharing models, this episode dives deep into the economic, technical, and regulatory dilemmas facing publishers in the age of LLMs.
An AI-native podcast from Raj Redij-Gill & Jon Walsh - script, voices, music, & design all powered by AI.
Hosted on Acast. See acast.com/privacy for more information.
 By Adtech Chat Insider
By Adtech Chat InsiderIn this episode of Adtech Chat Insider, Dave and Debbie unpack the growing tension between AI and publishers in "AI's Impact on Publishers: Challenges and Solutions."
Drawing on insider discussions from senior adtech circles, they explore how AI-driven scraping is straining publisher infrastructure, undermining traffic value, and breaking the traditional search-for-traffic exchange. From 1.6 million scrapes in a day to emerging solutions like Monetisable Content Protocols and revenue-sharing models, this episode dives deep into the economic, technical, and regulatory dilemmas facing publishers in the age of LLMs.
An AI-native podcast from Raj Redij-Gill & Jon Walsh - script, voices, music, & design all powered by AI.
Hosted on Acast. See acast.com/privacy for more information.