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What do you do when your tried-and-true business model collapses? Randy Hartnell spent 17 years fishing in Alaska. When industry demands shifted and he couldn’t meet payroll, he had to make a change. He decided to start Vital Choice, shipping wild salmon by mail to consumers. Today, Vital Choice generates $20M a year. Listen and find out how you can get through challenging times and subsequently grow your business.
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"To be successful, an idea has to sound crazy, because otherwise, somebody else would have done it.” - Randy Hartnell
"When you're doing what you're supposed to do, serendipity tends to happen.” - Randy Hartnell
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Resource Mentioned
Essentialism by Greg McKeown
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What do you do when your tried-and-true business model collapses? Randy Hartnell spent 17 years fishing in Alaska. When industry demands shifted and he couldn’t meet payroll, he had to make a change. He decided to start Vital Choice, shipping wild salmon by mail to consumers. Today, Vital Choice generates $20M a year. Listen and find out how you can get through challenging times and subsequently grow your business.
TOPICS:
"To be successful, an idea has to sound crazy, because otherwise, somebody else would have done it.” - Randy Hartnell
"When you're doing what you're supposed to do, serendipity tends to happen.” - Randy Hartnell
More from Randy Hartnell
Newsletter
Email
Instagram
Resource Mentioned
Essentialism by Greg McKeown
Sponsor link
14-day Free Trial to LeadQuizzes
Thank you for listening! If you enjoyed this episode, share and subscribe to this podcast and don’t forget to leave me a rating and a review on iTunes!