Horkey HQ

Alexis Grant: Skills Trump Education


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Today we’ll be chatting with a very successful online entrepreneur, Alexis Grant.

Alexis (Lexi) is a media innovator with a passion for building online businesses and growing audiences. She started her career as a reporter at the Houston Chronicle and U.S. News & World Report, then grew a content marketing agency. After five years, that business was acquired in 2015 by a media company called The Penny Hoarder.

Alexis joined as the third employee and worked alongside the founder as EVP of Content to grow the company to 100+ employees. She left that role in 2019 for a less stressful lifestyle and moved her family to a mountain town in West Virginia. Alexis now helps startups scale their writing team in a consulting capacity while running several online businesses, including a website for writers, The Write Life. Her next venture has an in-person angle (COVID permitting): she’s organizing deep think getaways or “workcations” for professional women.

Fun fact: Lexi backpacked solo through French-speaking Africa in 2008. This is when she first got into blogging!

Why should YOU tune-in?

Alexis knows exactly what makes a freelance writer marketable, she’s the one doing the hiring for startups! So what is it that separates a writer from the rest of the crowd? Listen in as Alexis lets us know!

 

What we’re talking about:

  • Freelance writing and working online
  • Skills trump education
  • Multipassionate entrepreneur
  • What makes someone marketable
  • A simple way to build apps and websites

 

Links mentioned in this episode:

Alexis’ Websites: Alexis Grant, Retreat & Create, & The Write Life

The Money Guide for Freelance Writers Book

Alexis’ Social Media: LinkedIn & Instagram

 

Minute-by-minute breakdown:

3:24 – Journalism degree?

4:58 – Do you need a degree? What Alexis looks for when hiring a freelance writer

9:27 – Alexis is passionate about her current work

13:16 – She also just finished a passion project with her dad 

15:36 – Thoughts on the work-life balance

19:14 – Retreat & Create: a brand new concept

23:04 – Alexis built an app (easily)!

30:39 – What else is Alexis passionate about?

34:37 – Alexis’ one piece of advice

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