Simon interviews business coach Ali Minbashian from ActionCOACH. Ali reveals insights into a particularly challenging week early in his career that was certainly bittersweet. He also details his 3 elements of 'What makes a great coach?' in a uniquely visual way which stimulates Emma to create a test for our audience. Simon and Emma have a great debate over what's more important to motivation and achieving goals, facing up to and avoiding fear versus ambition and focusing on what you want to achieve.