Selling the Cloud

Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting


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Today we are covering three main areas.

1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales.

2) how data analytics helps marketing, rev ops, and sales work more effectively together.

3) how should we be thinking about continuous improvement across marketing, rev ops, and sales.

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Selling the CloudBy Mark Petruzzi, KK Anderson, Paul Melchiorre

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