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Alignment Before, During, & After Launching an ABM Campaign with Jen Leaver
Jennifer Leaver, Senior Global ABM Manager at BazaarVoice, breaks down exactly how she aligns sales & marketing teams before, during, & after launching ABM campaigns.
Check out this episode that covers everything from creating pilot groups, soliciting feedback from sales, & reviewing dashboard metrics - the full soup-to-nuts process on ABM campaign alignment.
Check out this episode that covers everything from creating pilot groups, soliciting feedback from sales, & reviewing dashboard metrics - the full soup-to-nuts process on ABM campaign alignment.
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By Jim GilkeyJennifer Leaver, Senior Global ABM Manager at BazaarVoice, breaks down exactly how she aligns sales & marketing teams before, during, & after launching ABM campaigns.
Check out this episode that covers everything from creating pilot groups, soliciting feedback from sales, & reviewing dashboard metrics - the full soup-to-nuts process on ABM campaign alignment.
Check out this episode that covers everything from creating pilot groups, soliciting feedback from sales, & reviewing dashboard metrics - the full soup-to-nuts process on ABM campaign alignment.