Our first episode of 2021! Adam and Ben are thrilled it’s a new year and it’s time to start at the beginning… a fresh start! Due to the unforeseen circumstances of the pandemic, this is now more than ever the digital era. Adam and Ben share their first-hand experience seeing how data can transform your customer experience.

Digital acceleration over the past year. Adam and Ben examine and share statistics on the increase of digital ordering and sales due to the pandemic, as well as provide examples of brands and/or corporations that have benefited from this increase.

Different types of data you may or may not have access to. Adam and Ben explore three types of data you have access to; first, second, and third-party data explaining the meaning of each and how you receive and/or collect that information. They also investigate data you may not have access to referred to as marketplaces.

Five things you can do with your data. Learn about 5 ways to utilize your data to assist with removing friction, product development, inventory planning, customer service, and more. You’ll also learn what brands are currently utilizing these practices and excelling in them. Tune in to hear and learn more!