In this episode, email marketing expert Allison Hardy shares how she pulled off the Emails That Make Bank Bundle she hosted in May - and how she's taking what's working to host it again only a month later! Plus, you'll hear how she created a sponsorship experience so good I paid for a VIP spot in the bundle!

ABOUT ALLISON

Allison Hardy is the go-to tough-love bestie of email marketing. She helps smart, ambitious entrepreneurs sell their offers on autopilot—without living in their inboxes or posting on Instagram 24/7. A master of punchy subject lines, curated bundles, and “why hasn’t anyone said it like this before?!” captions, she’s as strategic as she is snarky (in the best way).

Whether she’s planning her next viral Reel, revamping a funnel that’s somehow still making money, or building a marketing movement around CEO moms doing business their way… Allison leads with heart, clarity, and a whole lot of strategy. Oh, and if you try to sell with a “just checking in” email? She will lovingly roast you and fix it in five minutes flat.

Visit Allison's website and follow her on Instagram.

Get Allison's $80,000 Email Template for FREE

And if you're curious if sponsoring an event like Allison's bundle is worth it, see exactly what my results & experiences were as a VIP contributor inside the Sponsor Experiment!

Have a burning question you'd like answered on the podcast? Share your event questions here!

Hosted an event recently and want to share your debrief in a special guest episode? Apply for a guest debrief spot here!

Learn more about growing your audience with low-lift events on my website.