This week on WIBcast, Allison Minogue will remind you never to settle. At Boston College, Allison studied Psychology and Economics and found her niche in behavioral economics in the middle.

After graduation, she joined a market research firm where her academic interests were elevated in practice. She gives a deep dive into what it means to apply data to human behaviors, and we discuss how to turn data collection into applicable strategic goals through visualization and narration. We also talk about concepts from Daniel Kahneman's Thinking Fast and Slow, one of the more influential works on behavioral economics. Allison has adopted many of Kahnmenan's ideas into her own work.

Allision attended Columbia Business School, and in a different view on business school than I have heard before, Allison explained that she viewed her time there as a chance to pivot. She joined McKinsey afterward. Her interest in consulting stemmed from a desire to work across industries, and the role at McKinsey allowed her to travel and develop a new set of hard skills.

Now, Allison is a year into her newest role as a Strategy and Operations Lead for Google Cloud. She helps with everything from headcount and budget to reporting and metrics of special projects. The importance of Cloud technologies was elevated to the forefront of how we work during Covid, and Allison is diving into what consumers want out of a streaming experience and how to create that.