In this episode, Chip and Gini discuss the challenges of dealing with team members who may not be enthusiastic about the clients or the work your agency is doing.

They cover whether agency owners should be concerned if their employees dislike the job, the consequences of ignoring such issues, and the importance of alignment between client work and employee satisfaction. They also emphasize the need for transparency in the hiring process and preparing employees for potential pivots or shifts in the agency’s focus.

Gini shares her personal experience with pivoting towards the PESO model, and both hosts advise on involving team members early in the process to avoid misunderstandings and to gather valuable feedback. The episode underscores common themes such as the significance of communication, transparency, and knowing your financials in successful agency management. [read the transcript]

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