AMA #7-Ask Me Anything! Listeners and Detailers Questions Answered About the Auto Detailing Business and Auto Detailing Processes- Episode #804

In this episode, We have another Ask Me Anything! Nick answers various questions related to the detailing industry from the hyperCLEAN Specialists group on Facebook.

He discusses how wealthy clients are usually not on vacation for extended periods of time and how estate managers handle their vehicle maintenance.

He also talks about the release date of a new product and the most expensive raw materials used in manufacturing coatings. Nick emphasizes the importance of different grades of raw materials and how they affect the performance of detailing products.

He shares his thoughts on IPOs and preferred stock, as well as the importance of offering a range of services, including ceramic coatings, PPF, and tint.

Nick also provides insights on marketing to well-off customers, dealing with burnout, and the importance of long-term planning in building a successful business.

Takeaways

Vacation times are a good opportunity to offer vehicle services to wealthy clients.

Different grades of raw materials can significantly impact the performance of detailing products.

Consider offering a range of services, such as ceramic coatings, PPF, and tint, to cater to different customer needs.

Building a successful business takes time and requires long-term planning.

Chapters

00:00 Introduction and Wealthy Clients

02:25 Release Date of New Product and Expensive Raw Materials

03:02 Different Grades of Raw Materials

05:24 IPO and Preferred Stock

05:54 Detailing Any Vehicle at a High Level

06:48 Deionized Water and Mobile Setup

08:10 Favorite Vehicle and Water Spotting

09:13 Water Spotting and How to Fix It

10:11 Difference Between AIO Polish, One-Step Polish, and Finishing Polish

11:09 Pouring Ceramic Coating Directly onto Paint

12:04 MMA Fight Decision and Updates on Polish

13:00 Wheel and Tire Brush Kit

13:47 Carpet Cleaning System

14:45 Turning Down Customers Based on Condition

15:35 Marketing to Wealthy Customers

19:42 Dealing with Burnout

19:51 Marty's Jeep Choice

20:47 Turning Around Customers or Denying Cars

21:42 Good Marketing Streams for Targeting Wealthy Customers

23:35 Introducing Yourself to Higher-End People

24:34 Washing Work Trucks

26:02 Three Services to Offer from the Start

27:57 Getting into Product Distribution

30:18 Building Something Successful Takes Time

31:15 Conclusion