Amal Dokhan is the CEO of Global Entrepreneurship Network (GEN) Saudi Arabia. Dokhan is one of the early innovation and entrepreneurship educators and facilitators in the MENA region. 

A Stanford course in design thinking offered a simple yet profound lesson for marketers and entrepreneurs: by focusing on the underlying human motivations, one can determine the solution. It requires a methodology to process and ultimately apply, but human behavior provides the most powerful data points for any business. “[Design thinking] will change something in the way you actually address problems, in the way you address strategies and the way you understand designing anything in life, even within a small organization.”

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Moderated by Anthony Scaramucci.