Welcome back to our Five on Friday Series where each Friday you get Creator Economy news in 5 minutes.

In today's edition:

• Amazon is making Influencer tools available to everyone
• Instagram remains as the most impactful social media platform ahead of TikTok
• Walmart is beefing up its Marketplace to compete with Amazon during the holidays
• Consumer resilience is strong and consumers are still spending. They spent more in September than in August
• Uniqlo is planning a North America expansion with over 200 stores by 2027

Resources:

https://wwd.com/fashion-news/designer-luxury/instagram-tiktok-launchmetrics-1235879632/

https://www.voguebusiness.com/technology/amazon-wants-shoppers-to-post-influencer-style-content

https://www.cnbc.com/2023/10/18/walmart-beefs-up-online-marketplace-in-amazon-challenge.html

https://finance.yahoo.com/news/retail-sales-smash-expectations-in-september-with-us-consumer-slowdown-nowhere-in-sight-123221872.html

https://www.glossy.co/fashion/uniqlos-new-us-ceo-yoshihide-shindo-plans-aggressive-american-retail-expansion/

You can find our daily quick influencer updates here (and you can subscribe to get emails straight to your inbox!): https://insidetheclick.substack.com/s/tldr

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