In this episode of Marketplace Masters, host Paul Sonneveld is joined by Asha Bhalsod, founder of Etopia Consultancy, to discuss Amazon Vendor Services (AVS) and whether it is the right offering for vendors. 

Asha, who has worked at Amazon and now manages marketplaces from the other side, shares her expertise and insights on navigating Amazon as a sales and marketing platform. 

They delve into the details of AVS, exploring its benefits and how it can be customized to meet the needs of businesses. Tune in to gain practical insights on optimizing e-commerce and marketplace performance.