I’m sitting in Gràcia, Barcelona with Amelia Christie Miller, Founder of the BOLD BEAN CO. I wanted to find out how Amelia grew a £7M+ brand in 5 years… from jarred beans.

A supermarket aisle, typically associated with war rationing (tinned sweetcorn, Heinz baked beans, spam, tinned tuna) has been redefined and MADE SEXY by the Bold Bean Co. An unprecedented transformation of canned goods!

In the era of Yotam Ottolenghi-inspired, plant-rich cooking, Amelia has turned humble legumes into something indulgent and elevated: melt in your mouth, tender heirloom beans worth obsessing over.

She is an author of …."Full of Beans: Delicious Beany Recipes to Obsess Over" (2025): An instant Sunday Times bestseller and "Bold Beans: Recipes to get your Pulse Racing": 

She launched the business in 2021 and is now stocked in all major retailers.

The brand is B CORP certified, won Grocer’s start up of the year 2023, and most recently featured on Dragons Den. 

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