Ample Earth is a cloud-based video production service focused on social good organizations, including charities, social enterprise and cause-marketing organizations. They use a distributed team of professionals to create video messaging, and are transparent about their models and pricing in ways that invite nonprofits to learn more about using video to enhance their messaging.

Harry McAlister, co-founder of Ample Earth, joins host Steve Boland to discuss how Ample Earth works, the power of video messaging, the assumption that there is one perfect video length, and more.