We've been reading This Is Marketing by Seth Godin—timeless truths about marketing and how to share your creative work in a way that’s genuine and intentional and builds trust. Contrary to popular marketing gimmicks, Godin re-frames marketing as an act of generosity based on empathy, the power of connection, and the change we all seek. Here are my 5 big takeaways.

Resource list:

• Buy this book on Amazon
• Buy this book on Bookshop (support independent bookstores 🙌)

What to read next:

📚 See what's on our bookshelf: curated reading recommendations for musicians, teachers, and entrepreneurs

Let's be friends:

📱 Find me on Instagram: @ashleydanyew

✉️ Email me: [email protected]

Whenever you're ready, here are 3 ways we can work together:

1. Music Business Templates - tools to help you manage the business side of your music career, starting at $37.
2. The Musicpreneur Model - a self-paced course to help you build and manage a diversified portfolio career in music.
3. 1:1 Consulting - in-depth strategy sessions, résumé & CV writing reviews, and brand design.

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