Public relations (PR) is an ever-evolving industry. AOE started in 2001 as a public relations firm, and our roots in PR are extensive. All of us at AOE work hard to stay ahead of changes and to develop relationships with editors that lead to high-quality content published in respected industry publications. In this podcast head of AOE’s PR practice group Kristin Dispenza shares her perspective on how public relations compares to working in media and how to construct a PR campaign that appeals and establishes relationships with editors. Read the blog discussed in this podcast: https://www.aoeteam.com/post/an-editor-s-perspective-content-creation-and-publishing