Matthew France is an accomplished professional with over 25 years of experience in the retail industry, including roles at renowned companies like Tesco, Marks and Spencer, and Aldi. He excels in senior store management and has been instrumental in opening multiple new stores and warehouse facilities. Matthew is also a seasoned entrepreneur, having successfully established two businesses and participated in various start-up ventures.

His leadership and management skills have consistently delivered outstanding results, fostering motivated teams and achieving high levels of customer satisfaction. Matthew's extensive industry knowledge and commitment to education led him to contribute to the development of undergraduate and postgraduate retail qualifications.

He is currently pursuing a Master's in Digital Marketing, holds a postgraduate Diploma in Digital Marketing, and is a Fellow of the Higher Education Academy. Matthew's passion for teaching and sharing his vast commercial experience enriches the student experience, making him an outstanding lecturer and educator. You can checkout his book ‘An Entrepreneur’s Story’ on Amazon http://surl.li/lsgtk.