In this episode, we go to Guatemala to chat with UX expert Anna Sandoval, Ph.D. about UX and qualitative research. UX research is the process of understanding user perceptions, needs, and behaviors, in order to design products that are accessible and usable. Gaining this understanding involves collecting data through qualitative methods like interviews and observations. After listening to the episode, if you are interested in learning more, you can contact Anna on LinkedIn at Anna Sandoval Giron, PhD | LinkedIn or at [email protected]. Podcast music written and produced by Stacey Merola. Podcast artwork by Zoe Targino.