Cierra is part-time mermaid and full-time content creator. Her perception of grabbing someone's attention is second to none, and it's already got her a gig with The Chainsmokers. In this episode she explores the nuances of TikTok with the perspective of being a long-time user of the platform.

Growing your following is simple - Grab the attention of new people, whilst keeping your existing audience happy.

It starts by hitting play, subscribing and following Cierra's amazing advice.

@cierra_mistt

@callumhtch