In this episode I speak with Agnieszka Lewandowska, Director of Tour de Family, a leading Polish outbound company specializing in African travel. Discussing the dynamics of the Polish and Central European tourism market at the recently concluded Africa Showcase CEE Roadshow, Agnieszka highlights the growing interest in Africa as a travel destination, particularly in Namibia and South Africa, alongside established interest in Kenya and Tanzania. She advises African destinations to focus on educating the Polish market to further tap into this potential.