Let’s talk about the Rule of Five Ones — because this might be the clearest business strategy I’ve come across in a long time. One problem. One target market. One offer. One platform. One year. That’s it. And apparently, it’s the method that’s helping everyday creators hit their first million — without a massive audience, without a team, and without 18 different offers flying around.
I’m sharing how I stumbled into this strategy (thank you, Maria Wendt rabbit hole), why it lit a fire under me, and how I’m reworking both Boss Girl Creative and House of Sugar Creek to align with this approach. I’ll walk you through my offer suite, what I’m building next, and how I’m using content to actually fuel this — not just fill up time. If your head’s been spinning with too many ideas and not enough traction, this episode is a grounded reset — and a reminder that maybe you don’t need a bigger audience… maybe you just need one really clear offer.
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