The title for this episode is lifted from a story Anita shares about picking up a new (life) skill as an adult. A talented designer, deep thinker, and simply amazing human, she is partner and head of user experience at Seeds and Growth, the strategy and insights agency centered in Los Angeles, CA. While Anita touches on several interesting topics, her explanation about making the big the big thing and working towards your inner laziness is particularly insightful. Doing so sets up a workflow that not only feel more effortless, but also leads to producing better end results. Thank-you Anita. It was so nice chatting with you again. 

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