This week, we talk to Anna Swaithes, Chief Sustainability Officer at The Crown Estate, a true champion of change and collaboration. Her journey into sustainability began with a powerful realisation in her early career that profits couldn't come at the expense of people and the planet. This core belief led her to pioneering roles at Cadbury and SAB Miller. Now, Anna uses the unique position and statutory basis of the new Crown Estate Act 2025 to ensure the Estate's management of its vast assets—from rural land to the seabed—delivers vital environmental and social value, especially by focusing on deep, meaningful nature recovery.

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