Innovation Divaz

Annette Ferber, Founder of Sacs of Life; and Kevin Tansey of Social Katy


Listen Later

We are so honored to be featuring Annette Ferber, Founder of Sacs of Life!!!
Sacs of Life has combined the global need for environmental change with the fashionable function that busy folks require today. They offer the most stylish, durable and eco-friendly bags you will find on the market. Using inspiration from her own life experiences, founder and savvy mom of four Annette Ferber, designs cross body bags, tote bags, shopping bags and travel bags that are innovative and sophisticated. Sacs of life continues to expand in the areas of practical bags and accessories and they take pride in continually adapting to the way people live. They are dedicated to making functional products fashionable with our expandable, convertible and adaptable designs and look forward to making Sacs of life your way of life.
Meet Annette Ferber
Former Attorney, mother of four and entrepreneur at heart - Annette Ferber became a bag designer specializing in travel and shopping sets after she experienced the inefficiency and waste of plastic shopping bags. As a hands on mom, Annette knows what shopping for and traveling with a large family is all about, so she quickly identified the need to make life easier and stylish - for busy people not just moms. This is when the savvy mom-preneur made the decision to create "the best bag ever" and sewed her first samples by hand.
As a member of a successful family business - Annette has always been driven and maintains a vision of how to grow and expand her line rapidly. The Sacs of Life's tag line, "Start Small. SHOP BIG" describes the portability, convenience and style of these shopping systems and their ability to make daily errands and trip planning, fun and easy. Annette is passionate and prides herself on doing her part to preserve the environment. All Sacs of Life bags are earth friendly and fashion forward.
Click Here to watch video demonstrations of each product!
Visit www.sacsoflife.com to purchase these functional/fashionable bags!!!
The Social Media Guru Behind International Housewares Show
Since the Women Inventorz Network is a sponsor of the International Housewars Show's Inventors Corner, we have had the honor to work with Kevin Tansey with Social Katy, who is the mastermind behind much of the Social Media going on during the show! We will learn more about all of the happenings during the show, as well as their social media tips!
SocialKaty is a Chicago-based full service social media marketing agency specializing in managing social media strategy & daily execution for brands big and small.
They have a team of brand managers, marketing strategists, writers, designers, and technogists who develop, execute and manage social media campaigns. They spread awareness through conversation and ultimately accelerate business growth. SocialKaty's services include day-to-day management of Facebook, Twitter, Google+, Pinterest, LinkedIn and blogs. SK combines all social branding with social advertising, social campaigns, facebook applications, design and development.
As a marketing agency, SocialKaty concentrates on translating their clients' brand vision into online brand identity and increased awareness. SocialKaty's daily content creation will: increase the number of people seeing a brand, increase site traffic, enhance brand equity, evoke a "social response". We will maximize the potential for every brand to reach the "virality" every marketer dreams of.
Visit Social Katy at www.socialkaty.com, as well as on Twitter at @socialkaty!
...more
View all episodesView all episodes
Download on the App Store

Innovation DivazBy Melinda Knight and Dhana Cohen

  • 5
  • 5
  • 5
  • 5
  • 5

5

2 ratings