In his first-ever podcast appearance Bill discusses his views on the future of direct mail, a suggested appeal calendar for the year, and some of his favorite appeal ideas,

Annual Giving Interview: Bill Vasko, Action Mailing Corporation

Annual giving is the "front door of philanthropy" for many institutions.  It's the initial annual giving donor who often becomes a major donor later.  CASE Innovations in Annual Giving author Bob Burdenski conducts a monthly online Annual Giving Roundtable program with ideas and insights for improving fundraising performance.  In this podcast series you can listen free to interviews with today's leading annual giving fundraising practitioners, taken from Bob's Annual Giving Roundtable Series.

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Annual giving is the "front door of philanthropy" for many institutions. It's the initial annual giving donor who often becomes a major donor later. CASE Innovations in Annual Giving author Bob Burdenski conducts a monthly online Annual Giving Roundtable program with ideas and insights for improving fundraising performance. In this podcast series you can listen free to interviews with today's leading annual giving fundraising practitioners, taken from Bob's Annual Giving Roundtable Series.

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Annual Giving Interview: Bill Vasko, Action Mailing Corporation

Annual Giving Interview: Bill Vasko, Action Mailing Corporation