Messy Growth

Annual vs monthly subscriptions


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Yes, the fun stuff. Annual subscriptions are great because not only does it show commitment from customers but its great for your retention numbers. If you're closing high MRR customers, better to push for an annual subscription because chances are the customer does not want to go through the billing process, generating new POs every month. Let's dig deep and discuss both the monthly and annual billing. 

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Messy GrowthBy Syed Asad