Brian talks about creative ideas from a book called, Stick It.

https://www.youtube.com/watch?v=WoaQr52Gv3c

Transcription

Another book idea for your business.

Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live.

Today I wanted to talk about this book, but not in the form of a book review or anything of that sort. So this one came out in 2012. It's called, Stick It, 99 Do It Yourself duct tape projects.

Okay, 99 different side projects that you could use for duct tape, things that duct tape was never meant to be used for and I'm going to tie this into your business. Okay.

How I'm going to be able to do that is basically taking strategies that are someone else's used even though I don't think she she she wrote this book.

So written by a TL bona do I don't think she wrote this book to sell duct tape. But you might as well have if you were a duct tape if you were a person that produces manufacturer sells duct tape, would you not want to sell this book?

Also, would you not want this book out there?

It's giving people 99 Other things to do with duct tape, other than 1000, wet things that we already knew know what to do with duct tape because it'll stick to anything yet. We all know duct tape.

The interesting thing is, is that anybody can use this method. So all these are, this is not I like like I said, it's not a book review.

But you can see that it's just page after page of projects, most of them. I mean, just from my parents look completely useless. I have no idea why you would want to do most of this stuff. It's more projects for kids and people that are just bored. It's, it did fall, I actually went and got this book, I think it was because it was on sale. It was on sale at like Dollar Store or Walmart or something.

And I said, Oh, my kids love that. So I got it.

Then closer look, I mean, they have an entire chapter on making necklaces out of duct tape.

They have an entire chapter on wallets, and bags, and purses.

That's an entire chapter that does not have multiple ways of making bags and purses out of duct tape. So this stuff, you might be interested, you go get a copy of this book, but it's one of those things where anybody could have written this book, right?

If you've been on Pinterest, if you've used Google at any time, you can go out and find these lists of different ways of using something like duct tape.

You can go out and find all the lists on duct tape projects.

You go on and on and on, for probably years, just researching duct tape projects.

This is how immense the Internet has become.

And none of them are, I highly doubt any of them are copywritten or anything, you could take these ideas, make them your own and write a book.

But that's only if you're looking to sell duct tape. If you're selling dog food, if someone does not have a book out there of other uses for dog food, I'm just making that up out of thin air dog foods, the one I always like to use for just random reasons.

But there's got to be something, there's got to be a way there's got to be I'm sure people use dog food for other things. So put out a book on it.

That it's just a way to get attention to draw attention, maybe even get yourself into certain forms of media that you wouldn't normally get free media PR and so forth. This is the interesting thing about books,