Good Future

Anthea Smits: Entrepreneurship in the Pacific & market-based solutions


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Have you ever cried during a World Vision ad? Or, maybe you didn’t cry, and you felt guilty for it? They’re powerful feelings, we’re forced to ask questions about how we live our lives, and what impact we can have on people far away.
For the third episode of Good Future I’m speaking with Anthea Smits, she’s felt the full array of these emotions, and she acted on them.
She is CEO of The Difference Incubator, otherwise known as Tdi, an organisation that works with entrepreneurs to build social enterprises. They work here in Australia but they also do a lot of work in the Pacific; in Vanuatu, Samoa and Fiji, and that’s what our conversation focuses on today.
Anthea’s journey is diverse; she went from working for Disney, to setting up a charity in Cambodia, but that was before she decided to combine her business and branding skills with her passion for helping to build sustainable communities.
Dive in, and let me know what you think.
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Good FutureBy John Treadgold

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