"I'm in a passionate love affair with life!" - Erin Blaskie

It all started back in 1980's when her dad gave her a commodore 64 computer. She would play business with her sister, where she got to be the CEO and her sister the secretary.

Today we have the fun and engaging Erin Blaskie as a guest on the Art of Adventure Podcast to explore the world of brand storytelling.

Another recent guest, Michael Margolis, told me I had to check out Erin's work around storytelling, because she changed his mind about the power of social media.

Erin is an author of multiple books, was named a Forbes Inspiring Female Founder to Follow in 2012, she has been an online video host for Butterscotch.tv, and co-hosted the Macgasm video podcast.

Erin has controlled her destiny as the founder of her businesses for over a decade, she will teach us how to get your audience to make an emotional deposit into your project so they become fans for life!

Quotes

"I'm in a passionate love affair with life" - Erin Blaskie

"Bring people along on your journey" - Erin Blaskie

"Share a photo and say 'guess what I'm about to make?'" - Erin Blaskie

"Err on the side of being an over-sharer" - Erin Blaskie

"People are naturally curious about what you are working on" - Erin Blaskie

"Let people voice their opinions" - Erin Blaskie

"I wish for more open dialogue - emotional and heartfelt connections" - Erin Blaskie

"I want the world to have more tolerance for imperfection" - Erin Blaskie

"Adventure is when I have deviated from the norm in a moment, that leads me to experience something where my whole body is vibrating" - Erin Blaskie

What you will learn in this episode:

-The marketing secrets to the most successful video game launch ever - Destiny

-The secret to the popularity of Pat Flynn's monthly income reports

-How to look at brand storytelling as a time line

-How to create authentic connection with your fans

-How to give a window into your work to pique curiosity

-Erin's favorite storytelling platforms

-How and why to share why you do what you do

-How to get your audience to make an emotional deposit into your project

Continue the Adventure:

ErinBlaskie.com

Erin's epic 95 slide Slideshare on brand storytelling

Erin's books:

Destiny: A Love Story About a Video Game, Marketing and Storytelling

Started on Commodore: The Five Biggest Lessons I've Learned as an Entrepreneur