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While Apple has been the best friend ever to podcasting, they're starting to crack down on some, well... spammy practices savvy podcasters have been using to help their podcasts be more "discoverable" in Apple Podcasts/iTunes.
But those practices no longer work for new show submissions. And I've a theory that they're going to be problems for those of you (us) with shows already in the catalog that uses these tactics.
Which isn't all that surprising to anyone in the SEO space. Grey hat tactics often come back to bite you in the butt. And now it's happening in podcasting.
Clean up your title and author tags, podcasters. Or prepare to get dropped. Maybe even banned?
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
While Apple has been the best friend ever to podcasting, they're starting to crack down on some, well... spammy practices savvy podcasters have been using to help their podcasts be more "discoverable" in Apple Podcasts/iTunes.
But those practices no longer work for new show submissions. And I've a theory that they're going to be problems for those of you (us) with shows already in the catalog that uses these tactics.
Which isn't all that surprising to anyone in the SEO space. Grey hat tactics often come back to bite you in the butt. And now it's happening in podcasting.
Clean up your title and author tags, podcasters. Or prepare to get dropped. Maybe even banned?
-----
I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.