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Apple's Privacy Paradox (& Selling Out To Ads) | Logically Answered


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Apple's Privacy Paradox (& Selling Out To Ads)

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In early 2021, Apple decided to make the groundbreaking decision to give iOS users the option to prevent companies like Google and Facebook from collecting excess data. This was widely praised by the media as a proconsumer move that gave society just a little bit more privacy. However, the truth is that one of the main reasons that Apple shut out all of these other companies is so that they can track you themselves. You see, iPhone unit sales have been stagnant and even declining for several years now. Apple has tried to compensate for this by increasing the price of the iPhone, but this is not a longterm solution. The best solution long term is to pivot to services and figure out how to monetize the iPhone users that already exist as opposed to trying to sell more iPhones. This is what Apple has been trying to do with Apple Music, iCloud, Apple TV, Apple Care, and dozens of other services. But, by far the most profitable service in the world is the service of ads, and it looks like Apple wants a piece of the pie. This video explains the truth about why Apple shut out external tracking and their rumored plans to introduce their own ads business.

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Timestamps:

0:00Ask Not To Track
2:00Falling Sales
5:14Attracting The Masses
8:27Software Giant
11:24Bring In The Ads
14:12The Future Of Apple

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This video is not a solicitation or personal financial advice. All investing involves risk. Please do your own research.
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Logically Answered is centered around explaining the economics of tech and social media. These sectors are generally analyzed through the lenses of finance and economics to determine which industries and companies will thrive and which will fall. In addition to this analysis, the content is often focused on the stories of various famous entrepreneurs such as Elon Musk, Steve Jobs, and Jeff Bezos. Logically Answered also cover the rise and fall of several interesting companies and services that we come across on a daytoday basis. There have been so many companies that have risen to fame and then died out in a single generation. The most interesting companies are the ones that were able to save themselves and avoid bankruptcy. Feel free to follow the podcast if you would like to see any of these topics Logically Answered.
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Disclaimer: This podcast is an independently created audio adaptation of content originally published by Logically Answered. This is a fan made podcast that appreciates the channel’s insightful approach to knowledge and aims to make it accessible to those who prefer listening over watching. This podcast is not affiliated with, endorsed by, or officially connected to Logically Answered in any way. All rights to the original content belong to Logically Answered. If you have any concerns, please reach out.

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