Social media usage has skyrocketed in recent years, but never more so than it has since the COVID-19 outbreak, as lockdowns restrictions shifted user behavior and habits towards more digital dependency. While
data science has certainly played a significant role in social media
and vice versa, the pandemic has forever altered the impact and
importance of analytics in this space. Social media platforms have become a playground for real-time trend analysis and the focal point for modern business marketing strategies. Today we have an incredible discussion with Benjamin Kepner about the more nuanced and in-depth nature of applying data science to your social media.

Benjamin Kepner
https://www.linkedin.com/in/benjaminkepner/

The Data Standard is a community of data scientists, architects, engineers,
and enthusiasts. In addition to regular podcasts, we host monthly events, publish through leadership pieces, and offer a stimulating ecosystem for networking and collaboration.
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