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Applying Design Thinking to Launch an IoT Product with Alvin Chiang, Founder of Gululu
Design thinking. Lean startup methodology. Validation. Market Research. These concepts are familiar to every founder, and they are vital to any company’s success, but so few startups are able to do them well.
Today’s guest, Alvin Chiang, is an exception. A veteran of internet giants NetEase, Alibaba, and Renren, Alvin founded Gululu in 2014. Gululu enhances children’s wellness through smart IoT technologies, and their first creation is a smart water bottle designed to help children cultivate healthy habits.
In this episode, we discuss the extensive market research that went into the birth of Gululu and the ongoing development of the product. During the course of the conversation, we were thrilled to discover that Gululu is a perfect use case for design thinking.
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By Chinaccelerator
4.9
1111 ratings
Design thinking. Lean startup methodology. Validation. Market Research. These concepts are familiar to every founder, and they are vital to any company’s success, but so few startups are able to do them well.
Today’s guest, Alvin Chiang, is an exception. A veteran of internet giants NetEase, Alibaba, and Renren, Alvin founded Gululu in 2014. Gululu enhances children’s wellness through smart IoT technologies, and their first creation is a smart water bottle designed to help children cultivate healthy habits.
In this episode, we discuss the extensive market research that went into the birth of Gululu and the ongoing development of the product. During the course of the conversation, we were thrilled to discover that Gululu is a perfect use case for design thinking.