Jeff Gothelf is a designer, an Agile practitioner with a specific expertise in User Experience culminating in his book Lean UX: Applying Lean Principles to Improve User Experience.

His daytime job is currently as Managing Director in Neo’s New York

City office. Previously, Jeff has led teams at TheLadders, Publicis

Modem, WebTrends, Fidelity, & AOL.Inspired by Lean and Agile development theories, Lean UX lets you focus

on the actual experience being designed, rather than deliverables. This

book shows you how to collaborate closely with other members of the

product team, and gather feedback early and often. You’ll learn how to

drive the design in short, iterative cycles to assess what works best

for the business and the user. Lean UX shows you how to make this change—for the better.Frame a vision of the problem you’re solving and focus your team on the right outcomesBring the designers’ toolkit to the rest of your product teamShare your insights with your team much earlier in the processCreate Minimum Viable Products to determine which ideas are validIncorporate the voice of the customer throughout the project cycleMake your team more productive: combine Lean UX with Agile’s Scrum frameworkUnderstand the organizational shifts necessary to integrate Lean UXBusiness901 iTunes Store

Mobile Version

Android APP

Lean Sales and Marketing: Learn about using CAP-Do

Lean Engagement Team (More Info)