It's almost time to turn dirt and Killer Food Plot's Rich Chrzan is getting excited.

Rich talks about the evolution of habitat improvement, what his consulting services include, why soil temperature is important and much more.

He also discusses the benefits of products like Soil Defender, Aqua Shield and Retain.

Chrzan then announces a new limited time discount program. Use the code AVER15% at checkout and save fifteen percent on your entire order!