As the capabilities of software advance, the methods to learn languages have changed and will change. Some game changers have already been created, for example Duolingo, which recently had its IPO. Ara Ghougassian, co-founder of Fluent, discusses how Fluent seeks to change how people think of language learning by integrating it in their daily activities: learning while listening to an audiobook, surfing the web, watching a Netflix show, or listening to a curated Spotify playlist.  Fluent will be the most focused language learning company in this vertical problem space, opting to concentrate on the language learning industry over expanding into multiple EdTech challenges.

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