Mining unstructured data for valuable information has historically been frustrating and difficult. This session will walk through practical examples of how multiple AWS services can be leveraged to provide extremely flexible, scalable, and available systems to successfully analyze massive amounts of data. Come learn how an application was adapted to leverage Elastic MapReduce and Amazon Kinesis to collect and analyze terabytes of web log data a day. Learn how Amazon Redshift can be used to clean up and visualize data and how AWS CloudFormation enables this analytical framework to be deployed in multiple regions while honoring privacy laws.