Kris Reid from Brisbane Australia, studied software engineering, moved to London, and worked in finance until the 2008 Global Financial crisis took his job away.

He spent two years backpacking around the world to work out what to do with the rest of his life. During that time, he built an online game. As the game came to fruition, he began to consider how to get people to a website, and that’s when he started learning the mysteries of SEO.  He is the founder of Ardor SEO and is dedicated to helping entrepreneurs get their business in front of the people that need them.