The Cloudcast

Are Acquisitions Making a Comeback?


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We’re starting to see some hints that M&A activities might start heating up in the tech sector again. So what should you expect if a company gets acquired? What are some common scenarios and activities to be aware of?

SHOW: 908

SHOW TRANSCRIPT: The Cloudcast #908 Transcript

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SHOW NOTES:

WHAT HAPPENS DURING AND AFTER AN ACQUISITION? 

  • Who is acquiring and who is being acquired? Culture, Company Size, GTM approach, etc?
  • Why are they being acquired? New market, adjacent market, integration (1+1=3)
  • Front-end, back-end, integration, acquhire acquisition? 
  • What are the benefits of the acquisition? New technology, key talent, new GTM approach
  • Did the acquirer try to build it themselves first? Leftover perspective? Marketing understanding?
  • Which group within the acquirer did the acquisition? Good alignment?
  • Independence or Integration? What is the initial focus? 
  • What is the learning curve for the new company? Culture, tools, skeletons in closets
  • Retention of key people? Expectations of key people? How long do the leaders stay?

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