Why is it that people think you can’t negotiate the price of college? What places a university above all other businesses and financial transactions and makes negotiations off-limits with them? The answer is – nothing. College prices are negotiable just like anything else, but if you don’t know that, you’ll likely take whatever they offer and potentially leave a lot of money on the table because you didn’t know any better. Listen in as Jason shares his proven strategies for increasing financial aid awards and for knowing how to lower your college bill simply by asking the colleges for more money.