Are Facebook groups still a good option for your membership

community?

The answer has become more complicated considering that

Facebook has upped their game over the past few years.

But, as it is with most things, with the good comes the bad.

On this episode of the Membership Geeks, we’re delving into the age-old debate of Facebook groups vs on-site forums, with a little twist.

We explore new and useful features that come with Facebook groups and the downsides of hosting your community on the platform. We also look into a few alternatives to using Facebook or on-site forums for your membership community.

Essential Learning Points:

Why Facebook’s accessibility is both a pro and con
How Facebook groups can impact your live events  
Cool new features Facebook has added in their groups
Why Facebook groups are more suited for informal interactions
Alternative platforms to host your community

349 - Are Facebook Groups a Viable Option for Membership Communities in 2022?

Join Mike Morrison - one half of the Membership Geeks - for advice, tips and insight on planning, running and growing a successful membership website plus interviews with existing membership owners and industry experts.

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In many ways your membership launch is some of the easiest marketing youâll ever do.
 Bringing something fresh to market almost automatically attracts curiosity and attention, and the timely nature of your launch coupled with the urgency from deadlines given to typical launch offers and promotions helps to generate a lot of buzz.
 However what happens once your launch is over and the hype dies down. How do you make sure you continue to attract new members?
 In this episode of The Membership Guys Podcast, I discuss 7 of the best ways to ensure those sales keep coming once your membership launch is over and done with.
 In this episode:
 
 How your first wave of members is crucial to your ongoing marketing strategy
 Why you shouldnât give up on those non-buyers too easily
 What is âevent marketingâ and how can you use it to drive new members?
 What type of marketing is essential for longer term membership success?

349 - Are Facebook Groups a Viable Option for Membership Communities in 2022?

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