Bite by Bite: Nutrition for Life

Are Influencers Controlling what we Eat?


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Why do we assume a snack is healthy just because the package says “high protein” or “natural”?

In this episode we’re joined by a psychologist to unpack thescience behind how food marketing works on our brains. We talk about the health halo effect, emotional advertising, and the subtle cues that make certain foods more appealing. We also explore how social media has completely changed thefood environment, from influencer recommendations and parasocial relationships to the rise of “what I eat in a day” content.

If you’ve ever wondered why, you keep buying that one snack you saw online… this episode explains a lot.

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Bite by Bite: Nutrition for LifeBy Purdue University Extension - Health & Human Sciences