Most churches are better at attracting first-time guests than they are at keeping them. The gap isn't the welcome.... it's everything that happens in the next 30 days.

Someone walked through your doors, grabbed a bulletin, found a seat, and then left. Do you have a plan for what happens next? Most churches don't, and that silence is louder than you think.

In this episode, Jason and Chad walk through what a first-time guest is actually experiencing from the moment they pull into your parking lot to the moment they decide whether or not to come back.

In this episode, you'll hear:

• What a church shopper is really asking when they walk through your doors
• Why the first 7 minutes inside your building matter more than the sermon
• What "friendly" actually means to a newcomer versus what most churches think it means
• Why follow-up timing matters and what to say when you reach out

If someone visited your church last Sunday, could you map out their next 30 days? This episode will help you answer that.

This is Part 1 of a 2-part conversation. Visit keenly.org to connect with the Keenly team.